Watches
Cases
Straps
Accessories
Concept

TIMEPIECES OF SWEDEN

Our concept

Customize your watch.
Replace straps and battery - easy!
Does it get any better?

Free shipping

Free returns

Secure payment

Simply brilliant. Simply you.

TIMEPIECES OF SWEDEN

WHAT MAKES OUR PRODUCTS DIFFERENT?

Our products are not just watches. They are well-designed jewelry that can be adapted to any occasion. Whatever plans you have, our goal is for you to find a combination of case and strap that suits you.

With a case and three straps in your posession, you can create three unique looks, in a few seconds. Take out the strap you want to use and quickly attach it to the case - smooth and stylish. Whether you want a blue NATO strap or a black alligator embossed leather one, it is just as easy and quick to adapt the look to the occasion.

That you change the battery yourself, when the time comes, frees up time and money for things that really matter! Experience the freedom that comes with our watches you too! You also protect the environment at the same time, can it get better?

TIMEPIECES OF SWEDEN

REPLACE BATTERY - EASY

With the included tool, you can easily and quickly change the battery when it's time! You do not have to book an appointment at a store and save money. Could it be smoother? Here's how to change the battery on our watch: 

1. Open the back using the tool by inserting the studs into the back cavities. Then turn counterclockwise until the back is completely unscrewed.

Carefully peel off the battery with the nail by inserting the nail under the battery where the plastic cover allows it. Then gently bend the battery upwards. 

3. Remove the old battery and replace with a new one of the same type placed with the text facing up.

4. Screw on the back carefully tight enough. Make sure that the threads are not pulled at an angle!

5. Done!

Subscribe to our newsletter now and get priority on new products and great offers!

By clicking "subscribe", you accept our handling of your personal information. Read more in our personal data policy. 

TIMEPIECES OF SWEDEN

CHANGE THE STRAP EASILY

With our watches, you easily and smoothly change bracelets and cases to match your outfit. No tools required! You change easily with our integrated "Quick release pin".

The functionality of our watches is based on their simplicity. We wanted to create a stylish watch that the user can customize as they want - every day.

We wanted to create a stylish watch with the opportunity for the user to customize it as they want it - every day.

EXPLORE STRAPS

TIMEPIECES OF SWEDEN

STYLE & MINIMALISTIC DESIGN

We do not just want to create a stylish watch…

It all starts with a case. It is based on this stylish detail that we want to get you as a customer inspired. Not just to buy a watch, but to build, add and personalize a piece of jewelry for all occasions.

Our vision is to make it easy for you to adjust your watch based on the moment. We want to enable a flexible lifestyle where the watch on your arm always feels right. We are passionate about the simple and smart, and with our watches we offer just that, a simple and user-friendly solution for all occasions.

With a case and some bracelets, you will go a long way. If you also want an extra case in a different color, you do not need to buy an entire watch, but only the case that you like!

Our concept is constantly being developed and broadened. We work continuously to develop new bracelets and cases, all to give you added value and new opportunities. Our goal is that there should be something for everyone!

EXPLORE WATCHES

TIMEPIECES OF SWEDEN

WHERE DO YOU FIND US?

You can find our products online here in our webshop and in store at Ateljé Juvel in Täby Centrum, Stockholm.

Remember that we have free shipping, fast deliveries, easy payment with Klarna and free returns!